During SMX West 2009 Andy did a great job live blogging the sessions he attended, and a comment came through on one of the posts he did asking for ideas, or “out-of-the-box” marketing tactics that could work for physicians offices:
Creative Marketing Tactics for Physician Offices? I would like to know of any creative “out-of-the-box” marketing tactics that anyone has used when marketing services to physician offices, medical facilities, etc. Thanks in advance.
Here goes: The thing you must realize about viral marketing ideas in regards to any specific business is that it does not have to be a perfect match. Services that a physician offers in itself is not the kind of content that is worthy of “going viral”.
Social Media
digg, reddit, Social Media Marketing, Stumble Upon, Twitter, viral, Viral Marketing
This could not have worked out more perfectly for what I am about to post. I was just checking my email and received a viral marketing question from a reader who sells Pet Carriers. She was asking me what she could come up with that would be a good viral marketing post and wanted some ideas for some good content that would do well. heh
Here is why I am so giddy about this. Just before I left for my trip to Disneyland, my son was out in our garage and he was messing around with our cats pet carrier. I went ahead and took out the old iPhone and snapped some shots knowing that it would be good material for a later date. Remember this is me, the guy who can’t think about anything without trying to find a way to turn int viral. Here are the pictures I snapped:
Viral Marketing
Marketing, pet carriers, viral, Viral Marketing, viral marketing idea
