Online Marketing: Local Search Marketing for Electricians, Plumbers, and Contractors
Yesterday I spent a few hours with a good friend of mine, Dave, that is an electrician in the Salt Lake City Utah area. He has been in this industry all of his career, but within the last few years he has started his own company and is doing contractor electrical work, along with all the small jobs needed at residential locations including remodels, etc.
We talked at length about the strategies he is currently using to gather new customers, of the which some techniques were awesome (and I won’t share them either). He has a Blogger site he uses for his business, but really hasn’t done much online except post in some free local online classifieds for the area. He is considering investing some money in getting his site ranked for electrician related local search terms here in Utah and was asking for my help. One thing he said to me over and over was that all his contacts in construction, plumbing, etc. have said to him, “If you find it works, let me know cause I want to do it as well.” So this post is for all you Electrician, Plumbers, Contractors, etc. that are sitting back and waiting to see if local search marketing works…I can already tell you the answer, YES it does!
