
Cameron Olthuis
I appreciate my good bud Cameron Olthuis taking the time to answer some questions about social media that many of my readers have either sent me via email, or are always asking me. Also, this is a great opportunity for me to ask an expert some of the social media questions that have been on my mind. Cameron owns his action sports media network, as well as a action sports online community – 5ones – where he blogs about, and interacts with others as passionate about surfing as he is. For those of you that may not know much about Cameron, he is a regular social media expert speaker at conferences like SMX, SES, Pubcon and others, so this is a treat today!
1. How do you know which social networks to focus on, and which ones do you focus on?
Social Media
cameron olthuis, Social Media, Social Media Marketing
The Social Fear:
When I am teaching clients (or consulting new to Internet business owners) about social media, and starting to dive deeper into social media marketing with them, the very first thing I try to help them understand is the “social” side of it. If you are not able to be social with individuals, or are worried about what people will say or think of you, then you will not do very well with social media. Being social is the most important key element to any successful social media marketing campaign.
I know this sounds kind of no duh, but you would be surprised how often these concerns come up with clients, especially the new ones that have never done any kind of online marketing – including social media marketing.
Social Media
cameron olthuis, matt cutts, Matt Siltala, rebecca kelly, smx seattle, social communities, Social Media, Social Media Marketing, social networks