David Mink
We always enjoy the opportunity to share our marketing experience, knowledge and tips with others at search marketing conferences and networking events across the country. Recently, we have been pretty busy doing just that. Here are just a few updates:
David Mink, one of DSM’s founding partners was asked to serve on the founding board of directors for www.slcsem.org. David is handling all of the legal “to do’s” that come with setting up a non profit organization. David will also be heading back to Las Vegas for PubCon 2011 to once again speak on the “Legal Issues of Domain Names and Trademarks” panel with fellow attorney Clarke Walton.
Mat Siltala will be joining David at PubCon to speak on several panels including Foursquare & Gowalla – Geo Location Marketing, Interactive Site Reviews: Focus Brand & Reputation Management and Competitive Intelligence – Tools and Tactics.
Pubcon, speaking
David Mink, DSM, Matt Siltala, Pubcon
Had a blast speaking yesterday at the EVB event on SEO, Link Building & Viral Marketing. I have been asked to upload my presentation so here goes! Thanks again to all of the local sponsors for putting on such a great event! This taught me that I need to get out more and do more local stuff!
Sponsors
speaking
Throughout my internet marketing career, I’ve presented 250+ times using PPT files, mostly in online webinars.
One thing I’ve often failed to do is get honest feedback from clients about what they liked, what they didn’t like, and how I could improve the presentation.
As I’ve been doing research on what makes the most effective power point presentations, I’ve realized that fortunately, I did SOME things right; unfortunately, I did MORE things wrong.
As you go through the following list of Do’s and Don’ts, think about a recent presentation you’ve given or one you’ve attended.
Did they follow these “10 Commandments of Power Point Presentations“?
5 Things TO DO In a Power Point Presentation
THOU SHALT USE IMAGES, IMAGES, IMAGES: Drawings can really catch people’s attention. Charts and graphs seem to work better than tables. One of the best presentations I’ve been to was by Seth Godin where most of his slides were random pictures that helped tell a story. I don’t think I saw one single complete sentence on ANY of his slides.
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Arnie Kuenn Speaking at Pubcon
Google Panda Confirms We’re All PublishersWith the recent Google Panda Update, content marketing has come to the forefront as one of the most important activities a company can be engaging in to grow their business online. Basically, if you own a website, you’re a publisher and need to start thinking like a publisher. Here are some tips to get you on your way to having a content publishing mindset.
- Know your audience by not just reviewing studies and demographics, but engaging with them where they are: online. Participate in the conversation.
- Develop and document a process to create, manage, and deliver content for multiple purposes and delivery channels. This should include an editorial and publishing calendar.
- Seek out ideas from people other than your marketing team. Ideas should no longer be based only on company events and milestones, but information that your audience wants and needs.
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Had a blast presenting at the New Life Event last night talking about the ROI in social media and getting people excited about Viral Marketing and what not – for any that may be wanting them, as well as for those who asked – here is my slide deck. If you have some free weekend time, you should join in – they will be going on all weekend through Sunday – great learning opportunity! You can follow them on Twitter too here – @newlifeevent Thanks again to my good friend @shawnaseigel for inviting me!
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Had a blast speaking at AZIMA with Chuck Reynolds tonight. Thanks Arnie for the offer and opportunity. We had a blast and I am hoping the people that were there learned a ton from us. We gave up some pretty good info I think. Here is my slide deck from the event, and some pictures from the event. To see all the pictures from the event – click on the Flickr AZIMA Aug. 2010 event album I created. Thanks to Greg for taking the awesome pictures!
Matt Siltala and Chuck Reynolds
Chuck Reynolds Speaking at AZIMA
Matt Siltala speaking at AZIMA
Arnie K at the mike ... AZIMA
Chuck thinking to himself "Shouldaof had another beer"
AZIMA
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Looking forward to another great NYC trip coming up next week March 22-25. This time for SES New York 2010 where I will be speaking on a Local Summit panel with some amazing guys who I look up to. (Will Scott, Chuck Reynolds & Marty Weintraub)
Update 4/17/10 Here is my presentation from SES NYC 2010 Local Summit:
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SES, SES New York 2010
